7 Keys to a Successful Fundraiser

We just wrapped up our fundraiser for this year and it was one of the best ones yet! Not because of the money we raised–we won’t even total that up until later this week–but because of what the fundraiser accomplished and did for our students and our church.

It’s moments like these where I swell with pride as I watch my students serve, give, and live missionally. They were given a challenge and they rose to meet it! Don’t get me wrong, I was exhausted after the fundraiser and I napped hard when I got home, but this fundraiser was a true success for us.

I often ponder why the metrics we use to weigh the success of a fundraiser typically center on finances or on how many people show up. For our group, success isn’t focused on the money raised or the numbers but on how our students are able to serve and love others, and by how the fundraiser helps our church live out our mission. Looking at what occurred at our fundraiser, that’s why I believe we succeeded and will see huge benefits because of what happened.

Today, I want to highlight seven keys to a successful fundraiser and why these are important not just to your ministry but to your church overall.

1. Over-communicate.

This is something we need to do for our leaders, students, families, and our church community. Over-communicate what you’re doing, when you’re training, what roles students will have. The clearer and more concise the directions the better but remember that over-communication isn’t about inundating people’s inboxes with information. It’s about finding a balance: clearly sharing the information that’s needed and in the right methods.

Send emails or letters no more than once a week. Communicate all necessary information at training sessions and give handouts. Make sure you have leader meetings to be clear on what they need to know. When it comes to sharing with the church, think about the different ways you have to share information: mailers, emails, newsletters, bulletins, slides, announcements on stage, yard signs, knocking on doors, or whatever other ways there are to dispurse information. The ability to leverage multiple opportunities will help ensure that your message is heard and received.

2. Set clear expectations.

Working with students has taught me a lot but something I learned very quickly is the importance of clear expectations and rules. I was running a game one time and I thought I had all the rules figured out, when halfway through one of the junior guys let me and the whole group know I was wrong because he googled the answer. Well I very quickly instituted a no phones rule for our games to make sure that didn’t happen again. What I learned is that expectations are highly important and even when we think students aren’t listening, they actually are. Setting clear expectations and guidelines will help not only your fundraiser succeed but your students as well. You are setting them up for success and giving them the parameters in order to do so.

3. Focus on creating community and fostering relationships.

One of the things I love to do with student fundraisers is find ways for them to engage in inter-generational moments with the larger church body. Whether it’s having them serve together, finding ways to engage in conversations, or having older generations pray over students, these are opportunities that will help relationships and community flourish in your church. The more intentional we are at helping to develop relationships and community, the more we will see buy-in to the mission and vision of the church as well as student ministry. When people are able to grow together as a community it fosters unity and a desire to see the Gospel go forth.

4. Tell stories.

This is something I love to do. Most people know that I love to tell stories and incorporate them into teaching opportunities. I think there is an inherent beauty and strength to sharing stories because they bring people in, showcase the needs of others, and highlight the work of God in people’s lives. I think that’s partly why Jesus used stories throughout His ministry.

When we tell stories of lives that have been changed (think about your students’ lives and the lives of those you served) it allows you to show people the power of the Gospel and the necessity of student mission trips. Telling stories also provides a creative way to ask for support. Rather than simply asking people to give, you are painting a picture about why they should give because you’re showing what their giving has accomplished.

5. Utilize training sessions.

Before any fundraiser it is imperative that you take your team through training. These trainings aren’t meant to just be informational, but should also focus on team building and unity. When you can approach training with a desire to see your students succeed and to help them grow in their relationship with Jesus, it helps to shift the focus of the time. Sessions aren’t simply focused on telling students what to do or not to do. Instead, they’re focused on helping your students to mature in their relationship with Jesus as they care about and serve others.

6. Foster discipleship opportunities.

I love watching leaders pour into the lives of students, especially when the relationships are inter-generational. But even more encouraging has been watching our church community love, support, and intentionally invest in the lives of students. I’ve witnessed older adults engage with our students and build ongoing relationships where they continue to pour into their lives and support them even beyond high school. These are moments that are pivotal for students and will help them grow in their relationship with Jesus. Thinking about how you can foster these relationships will help to strengthen your group as a whole.

7. Incorporate prayer.

One of the things we highlight in our fundraising efforts is that the fundraiser isn’t just about financial support. Prayer support is vital to our mission succeeding and because of that we must be intentional in garnering the prayer support necessary for our trips. You can incorporate prayer in other ways as well. Ask students to pray at meetings and training sessions, hand out prayer cards at fundraisers, have leaders or staff or elders pray over your students at fundraisers, or even have your students pray for the church. These moments will help your students not only grow in their faith journey but will also help them to see the power and necessity of prayer in each of our lives.

How to Create Intentional Small Groups

Small groups are a huge part of our weekly gatherings. During our Wednesday night programming, we try to have our students in small groups for 45-60 minutes at minimum. Our rationale in pursuing this goal comes from our vision which is all about discipleship. Everything we do within our program is focused on growing disciples who make disciples, and we want to reflect that even within our small groups.

In talking with other youth workers, I am acutely aware that having small groups, let alone small groups that last for an hour or more, can be difficult. Not because we disagree on the premise or importance of small groups, but because you may be lacking the necessary leaders, space, or even the structure.

First, let me encourage you that this doesn’t happen overnight. This has been something I have been working toward since I started at our church over five years ago. If you’re desiring small groups but they haven’t taken off or you’re struggling to keep them going, take heart! It isn’t a flip of the switch type of change, but truly a culture shift, and that takes time. Keep pressing on, keep seeking to shift the culture, seek to embrace discipleship, and trust that God will work in and through that vision.

Today, I want to offer some ways to help your small group times, no matter how long, be more intentional in order to better minister to your students and to help your small groups flourish.

1. Train your leaders.

The key to any successful small group is having leaders who are trained and equipped to lead well. There will always be certain leaders who know what they’re doing, but there will also be those who haven’t served in this way before but have a heart and passion to do so. Helping your leaders grow and develop in this area will allow them to be intentional and thoughtful in how they lead and disciple their students. The better trained your leaders are, the better equipped and prepared they will be to lead and guide the students in their groups.

2. Continue to talk about the why.

This is important to do with both leaders and students. Essentially you are casting the vision for why you have small groups, but you should also share the benefits and rewards that come from them. You should share about how small groups create lasting relationships and friendships, how they allow for growth and maturity, the safe space they offer for honest conversations, and the opportunity for authenticity. The more you cast the vision and talk about why you are utilizing small groups, the more it will become a part of the DNA of your ministry.

3. Engage with feedback and critique.

Sometimes it is difficult to hear criticism or feedback on something you have put time, effort, and passion into. But if we are honest, feedback and critiques help us to grow and mature, and make necessary changes. Throughout my time in ministry, I have continued to evolve how I train and lead my small group leaders. And if I’m honest, it isn’t because I observed or found things to change. It was through thoughtful and helpful feedback and insight from my leaders and my students.

I’ve changed what I provide to my leaders with ahead of time. I’ve adapted the questions I give to my small group leaders. I’ve adapted the length of time I give to groups. All of this has come about by listening and engaging with feedback that was shared. Now I will say this: some feedback may not be helpful and even if it is, you don’t always need to change things. Sometimes engaging with feedback means listening, responding, and thinking about what was shared, but not necessarily making changes. That’s okay, but I would encourage you to give thoughtful responses to whomever is sharing feedback and to let them know your perspective and rationale.

4. Provide the necessary resources.

Small groups can be difficult and challenging. Students can be unruly and unfocused. There are difficult questions and challenging circumstances. And then leaders have to guide discussion and application. Considering all of these things, providing resources is not only important but necessary. Depending on your ministry context these resources could look different but a few things that will help leaders across the board include small group questions, filled in note sheets, a synopsis of the lesson and desired discussions for small groups, and additional study materials or resources. This may require more work on the front end for ministry leaders, but you will see the rewards that will materialize through your small groups.

5. Encourage relational discipleship.

This is a big piece of successful small groups. Leaders who aren’t simply trying to fill students with knowledge and theology, but instead are willing to walk with and love students is the key to having students grow and mature. When leaders enjoy spending time and walking spiritually with their students, you will see a great impact in the lives of young people. So encourage your leaders to invest more than just coming to small group. Challenge them to go to games and music events their students are in. Encourage them to engage in discipleship at coffee shops or by grabbing ice cream with a student or two. While these may seem like small things, these moments will truly impact your students and help them to see that walking with Jesus isn’t just something for church but a lifestyle.

6. Provide the right space.

I’m not saying that every space needs to be beautiful and cozy and coffee shop-like. But if you can find a space that has chairs and maybe a table, adequate sound barriers so students aren’t distracted, and a space the group can call their own, the more students will likely feel able to let their guard down and be transparent with one another. It is about having the right atmosphere and space for students to engage in authentic conversations and share life with one another. Even if you don’t have the best of locations, keeping students in the same space each week so there is consistency is huge. You can even randomly bless the group with a snack or surprise to encourage them and help to create the sense of community and warmth that the space needs for the group to flourish.

The Value of Home Groups

Back in 2020 when COVID first reared its ugly head, our ministry did what everyone else did: we went virtual. We shared teaching videos for small groups to watch and engage with via Zoom, we supplied online group games, and tried to host large group gatherings digitally. Like many of you, we saw our numbers gradually wane, and as we hit summertime our students were begging us to not meet online as they and our leaders (like all of us) were struggling with Zoom Fatigue.

Summer 2020 was spent searching for meeting alternatives, connecting with other youth workers to pick their brains and find new strategies, and browsing the internet for ideas on how to structure a youth group during a pandemic. Most of these searches yielded very few results. Everyone was struggling with the same questions as we never had to figure this out before, and our ministry education didn’t offer “YouthMin in a Pandemic 101.” Although I wouldn’t be surprised to see that course being offered now.

So I began to think through multiple strategies that would allow our ministry to continue, while still aligning with our vision, and meeting the need our students had for fellowship and community. Enter Home Groups. We came up with an idea that would allow our students to meet together in smaller groups around the community within the comfort of homes while all engaging the same material. We placed individual small groups in homes with leaders and provided them with a pre-recorded video lesson, games and activities, snacks, and discussion questions.

If you had asked me in the fall of 2020 if we would continue to have Home Groups after moving through the pandemic, I’m not sure how I would have responded. It was such a different style of student ministry that I wasn’t used to and it placed a lot of additional weight and responsibility upon my leaders to facilitate and lead their groups.

But enter summer of 2021. We took our students on a mission trip and for the first time we combined our middle school and high school students, and it was a rousing success. I saw my students love and care for one another in new ways. I watched my students step up and lead in a manner I hadn’t previously seen. I saw spiritual maturity in my students that was at least two years beyond where they should have been. What I was able to witness in my students was a depth, vibrancy, and spiritual maturity that had come out of taking a large group and going small.

Our students had actually grown and flourished spiritually in our Home Groups to a degree I had not seen previously because we inadvertently modeled what Jesus did with His disciples. Jesus always had large groups following after Him, but He often went deeper with smaller numbers, and from those smaller groups great fruit would be produced. What Jesus did intentionally, we had to wait for a pandemic to move us in that direction. And I am so thankful it did!

Today, now over two years since COVID entered our vocabulary, we have kept Home Groups as a part of our DNA. We have incorporated Home Groups into our programming once a month. We have also lengthened our small group time during large gatherings because we are seeing that’s where students grow and engage with the Gospel.

Home Groups take a lot of planning and organization, and at times can be a lot to handle. But the reward far outweighs the struggles. Sure, they look different now–no more video message, it’s all inductive Bible studies–but the growth and maturity still exists. We are seeing more students turn out to Home Groups than our normal midweek programming. Students engage with Scripture at deep and tangible levels. They desire the community and intimacy that homes afford. And honestly, I haven’t looked back and probably will not return to “normal” midweek programming ever again. Home Groups were a step of faith, but the reward has been amazing.

If you are looking to deepen the faith of your students, challenge them to think biblically about their lives, provide them with a place to fellowship and build community, and an opportunity to see discipleship happen in their lives, I would encourage you to consider Home Groups as an option. The reward goes beyond students and also impacts your leaders who are given the permission and opportunity to use their gifts and talents to help your students grow and flourish.

In what ways have the past two years reshaped how you do ministry?

The Importance of Discipleship

This past weekend I had the privilege of baptizing a former student who had become a leader in our youth group. This is a young man whose life has been radically transformed by the Gospel and someone I have witnessed grow and mature into the godly young man he is today. As we were walking out into the bay to prepare for his baptism, I asked him how he was feeling. “A little nervous because everyone is here, but excited because I know what this means.” I was, and am, so proud of this guy and how he faithfully and unashamedly follows Jesus.

As I reflected on this momentous occasion in his life, I couldn’t help but think about all the moments that led up to this one. Many people have continually poured into his life and helped guide him through some deep valleys and celebrated with him on the mountain tops. But as I thought about how people poured into his life, I had to ask this question: what would have happened if no one poured into his life? If no one poured into his life, I don’t know if he would be where he is today. It was through constant discipleship that this young man became such a strong follower of Jesus.

You see, this young man was not a bad kid but he could struggle to behave and he could push around other students due to his size when he was younger. It would have been easy to dismiss him as a “bad kid” or to find a “better” student to walk with. But, for myself and his leaders, we saw him as one of God’s children who He loved dearly and as such, someone we should love and care for. Because of that truth, this student was loved and discipled for many years and we saw great fruit come from that. He began to show up early to youth group to help set up, he began to talk about his faith in school, he led Bible studies and small groups, he mentored younger students, and he ended up coming back as a leader in our youth program. Discipleship works and it is a beautiful representation of what Christ did for His people years ago.

Our ministry is fully focused on discipleship. We spend forty-five to sixty minutes in small group each week. Our Sunday mornings are focused on table discussion groups that dig into our Sunday lesson. We encourage our leaders to meet with students throughout the week and to be actively engaged with their students and all that they have going on. Our vision statement is all about making disciples who impact this world by making disciples. Our ministry meets in smaller groups once a month in homes. It is why we are seeing more and more students have their lives changed by the power of the Gospel. Discipleship matters. This is why Jesus intentionally focused on a smaller group within the masses. It is because personal relationships, and intentional life-on-life moments that guide a student to Jesus, bring about change.

But what exactly is discipleship? Discipleship is defined as “one who accepts and assists in spreading the doctrines of another” by Merriam-Webster. When it comes to Christian discipleship, it is more than just having someone live the way we do, or espouse what we want them to. It is about them modeling their lives, hearts, and minds after Jesus. It is helping students see that the way of Christ is the way of life. It involves allowing them to see how Jesus works within our lives in order for them to see the reality of faith in action. Discipleship helps students surrender their lives to Jesus and place their full identity in Him and Him alone.

As we seek to engage in discipleship there are some metrics we can look at in the lives of those we disciple:

  1. They put Jesus first no matter the cost (Mark 8:34-35, Luke 14:25-35).
  2. They follow Jesus’ teachings (John 8:31-32).
  3. They love God and love others (Mark 12:30-31, John 13:34-35).
  4. They honor and seek to fulfill the Great Commission (Matthew 28:18-20).
  5. They commit to building up the body (Ephesians 4:11-17).

It should be noted that it isn’t about doing all the right things or about focusing on works-based righteousness. We will all fall and mess up, and that is why it is about allowing the transformative power of the Gospel to impact the lives of the students we lead. These metrics help to differentiate between making disciples and mentoring. While both are good things, discipleship helps to create followers of Jesus who are passionate about His mission. As disciple-makers we should be highlighting these characteristics to our students and helping them to grow in them and reflect them outward. Discipleship is all about inward transformation that is reflected outwardly. Our inward transformation is reflected in how we act, speak, and engage with others because of the work that the Holy Spirit is doing in our hearts.

When we allow for discipleship to be the heart of what we do in student ministry we will see a radical change begin to take hold of our students. They will grow and make their faith their own, which will result in them beginning to disciple others in their faith. Discipleship is a replicating model that will allow your students to grow and mature as followers of Jesus, and we will bear witness to them growing as leaders of our faith.