5 Quick Tips on How to Connect With Your Audience

Let’s face it: speaking can be challenging and connecting with your audience can be equally challenging if not more so. Add in students, and then the challenge at times can feel overwhelming. I have gotten to know many amazing pastors and speakers serving in a variety of capacities around the country who are doing amazing jobs at sharing the Gospel but also connecting with their audience. These two aspects don’t always work together seamlessly, but when they do there is immense opportunity to reach people. The question before us today is this: how do I actually connect with my audience while I am sharing Biblical truth?

I don’t know if you have ever had one of these experiences before:

  • Someone falls asleep while you are teaching or preaching.
  • A student says, “Hey, I know you try, but you’re just boring.”
  • People seem to tune out while you are talking and start playing on their phones.
  • Someone says, “Your messages are great but I don’t understand how they relate to my life.”

I know I have had very similar conversations with people throughout my time in ministry. I’ll be honest with you and tell you I was not a great speaker before I went to school for ministry, and my first few years in ministry my sermons and teachings were largely informative and expository and did little to connect with my people. Personal connection and the ability to relate to your people is highly important because it makes what you are teaching real and applicable to their lives.

I would assert that being a great orator and expositor isn’t the only thing that makes you a great minister. What truly makes a great minister is one who knows their people, can shepherd well, points people to Jesus, and helps them draw practical application to their own lives from Scripture. But how do you do this well as you are speaking? Much of this sounds like things you would do in a smaller setting or one-on-one moments. I think these opportunities present themselves as we speak, but in order to embrace them we must apply various tools at our disposal. Today, I want to provide you with five quick tools that will help you better connect with your people.

1. Make eye contact.

Depending on the size of the group you are speaking to this may sound easy or it may sound really difficult. It also may be really challenging for you personally if this is something you don’t find yourself doing in personal conversations. But when you look someone in the eyes during a conversation you are literally helping them to understand that you see them. You have made what you are talking about personal and you are allowing your people to know that you care about them and that what you are sharing has meaning and value for their lives.

If you still struggle with this or if you are in a larger church or youth group setting, allow me to offer you a quick tip on how to do this. Look at peoples’ foreheads or slightly above them. When I preach in our sanctuary, it is very hard for me to look at people in their eyes because there are more people present than in our youth group and the stage lights can be blinding. But by looking slightly over their foreheads, it allows for me to connect with more people and helps them to know they are seen. There have been countless moments when I have utilized this trick and people have come up and said, “Nick, it was like you were looking right at me!” Using this tip will help you better connect and know you people in ways you may never have before.

2. Tell stories.

I love to tell stories. In fact, if you were to ask anyone who knows me they would tell you that even to simple questions I use a story to answer. Now sometimes that isn’t helpful, but when you are speaking, stories bring the audience in and they also humanize the speaker. Often people will look at a pastor or speaker in a revered type of way, but what people truly want is someone who understands and can relate to them.

So when you are speaking use stories but also make sure to utilize personal stories. This resource will allow for you to connect in deeper ways with your audience and it also will help them to focus and listen more because they want to know what you will say next. I think this is a resource that Jesus used often (i.e. parables) but in some ways this resource has fallen by the wayside in some church cultures. When Jesus used parables it brought people in and helped to explain the point(s) He was making, and when you use stories you do the same thing. So leverage stories, both personal and general, to bring people in and emphasize your points.

3. Be authentic.

Authenticity is something people crave because it means they can understand, relate, and be a part of your life and vision. When you are real, vulnerable, and authentic people will gravitate toward you and want to share in what you are teaching. So utilize personal stories, be honest about what you are learning, talk about personal applications, show emotion, and be transparent. These traits will help people see that what you are teaching is real and applicable because they see you implementing and wrestling with it. Authenticity breeds relatability and creates a culture where people desire to journey with you.

4. Utilize inflection.

It is often easy to speak in a monotone style or to simply speak in one manner. But good speakers who want to reach their people will utilize inflection when they speak. It isn’t about raising your voice or yelling, but about utilizing the gift that God has given you to draw people in and understand the Word of God. There is much power in how we utilize our voices because a whisper or softly spoken word communicates differently than a loud or passionate voice. So consider where and how to use inflection in your speaking, and practice how to use your voice and understand the skillset God has given you.

5. Know your material and practice.

I personally think one of the best things you can do to connect with your audience is know your material well enough that you do not need to read off of a manuscript. I was trained very classically and taught to memorize and internalize my message, and while I know this isn’t easy for many people, I do believe that at least knowing your main points and application will allow you to connect better with your audience. The reason it allows you to connect is because your attention, vision, and focus is on the audience rather than focusing on reading the manuscript and making sure you get it exactly as it is written.

The only way to achieve this is by constant practice. Whether I am speaking to students, sharing as a speaker at a retreat, or preaching at a church, I make sure to practice multiple times beforehand because it helps me to be comfortable with the message, the text, and when possible, the stage or environment. The more you practice and attempt to memorize key points, application, or the entirety of your message, the better you will become at not having to rely upon notes, and be able to connect at a deeper level with your audience.

What have you found to be the most effective way to connect with your audience?

3 Parties You Can Host with Little to No Budget

It is around this time of year that many of us are hosting Christmas parties. They may be for students, your volunteers, or just a personal one at home. But if you are like many churches, your budget probably has taken a hit over the last couple of years and your parties are probably looking or going to look a little different as a result. Now it could be easy to lament and throw out all the reasons this affords us problems and more difficulties, but that would be neither helpful nor encouraging. I would like to suggest a different option: be creative with what you do have and focus on making the party meaningful and intentional.

This may sound like a pass when it comes this time of year because we think about all that we have done in the past and what we could do with a proper budget. But it benefits no one to bemoan what cannot be changed. Instead, seeking to do what you can with what you have and focusing on the people you are blessing will help make these moments a success.

Today, I want to offer you three party ideas that you can host on little to no budget, but before I do, I want to highlight a few areas where we as leaders must lead out in these moments.

  • Have a positive attitude. Your attitude will set the tone of the party. If you are upset, frustrated, or bitter going into it, others will pick up on it and respond in kind. So be positive and excited about what you have planned.
  • Utilize décor where you can. Even on a minimal or empty budget, there are ways to get creative with decoration and ambiance. You could utilize someone’s fake Christmas tree, you could bring in flowers or greenery from outdoors, you could put out tablecloths, you could play music, or you could utilize items from your home or homes of other people you know. All of these help to make the atmosphere feel special and intentional.
  • Always have music. Using music to break up the silence is an easy way to make the environment feel intentional. You can leverage any number of free services like Pandora or Spotify to play music, lighten the mood, and encourage fellowship.
  • If possible, have food. This is tough when you don’t have a budget, but think about different options. Maybe a local supermarket would be willing to donate. Perhaps there is a local family who butchers their own animals and could donate some food. Or maybe someone in your church would be willing to donate hotdogs for a grill out. Or maybe you just bake a bunch of the snap-and-bake cookies. Any of these options could work, and will help you generate the atmosphere you are looking for.
  • Be creative and have fun. If you have to come up with new and unique ways to have a party or gathering because the budget has been cut, it is easy to focus on the negatives or what we don’t have. But when we do that, it keeps us from utilizing our talents and creativity to have a unique and different party. So think outside the box, build a fun gathering, cast vision well, laugh a lot, and look to have a unique party that people will enjoy.

1. A breakfast or dessert party.

This is a fun and relatively easy one to host and it can be done in a couple different ways. One way to pull this off is to ask the parents of students to provide the food for the party. We did this for our leader Christmas party and it was fantastic. We did a dessert and hot coffee/cocoa bar, and the amount of desserts that came was overwhelming. Parents went above and beyond in what they provided and were completely behind an opportunity to encourage and bless our leaders.

The second option would be to do a potluck with those who are coming. At first glance, this feels like a tacky way to have food at your party, but it is all in how you cast the vision. If you simply drop this on your people right before the party, then it will feel tacky. But if you cast the vision and the intention of doing so, it will bring people in even more. To say the week of “bring a dish to share” versus telling your people a month before to “bring your favorite Christmas dish and we will share our food, recipes, and stories of how we got them,” will generate very different responses and outcomes. So think about how and why you will cast this vision and party, and then implement it.

2. A White Elephant or Secret Santa party.

This is something we often associate with student Christmas parties, but maybe not so much with our adult volunteers. However, these could be fun parties to have throughout the year and with a multitude of different settings and groups. How fun would a White Elephant Gift Exchange be to celebrate the end of the year or to kick off the start of a new semester? You could even theme the gift exchange to bring another unique element to it. You could do an “upcycled gift exchange,” “a re-gifted exchange,” or one that has a dollar amount attached to the exchange (i.e. $5 or less).

Bringing in Secret Santa throughout the year would also allow for your leaders to bless one another and to help foster the culture and community you desire. It will generate ways to care for and love others in your group while having fun doing so. If you choose to incorporate these ideas throughout the year, I would recommend thinking about changing the names to something that highlights it isn’t just part of the Christmas season (i.e. change Secret Santa to Secret Leader or Anonymous Leader Blessing). As you bring these ideas into your parties, they can help you leverage these moments to greatly encourage, bless, and care for your people in a unique and creative way.

3. A game party.

This is one that should be fairly easy for youth workers to host. Challenge your volunteers to bring their favorite games from home to play with each other, and then utilize other games that you have on hand as well. Our volunteers love to compete, but often tone it back when doing so with students. You are now giving them the opportunity to have fun and go all out while playing together.

I would also encourage you to put out some active games too. I know for our ministry we have leaders who love bag toss/cornhole, GaGaBall, and 9 Square. We have these and it is so much fun watching my leaders play together. They laugh with one another, they have friendly banter, and they ultimately just fellowship with each other. You may not have those activities, but put out a frisbee or play kickball together. Doing these types of activities and just having fun is huge as it helps to foster an environment and culture that you need.

It’s Okay to Say No

Often I think we fall into the cycle of saying “yes” in ministry. Can you make this event work: yes. Can you stay late and do a counseling session: yes. Can you work over 50 hours a week: yes. Can you sacrifice your physical, emotional, mental, and spiritual health for the sake of your job and calling: yes. Will you forsake your time, time with family and friends, building a healthier or healthy marriage to meet the demands of your job: yes.

What I believe we often fail to realize is that it is okay to say no. No is not a four letter word, even in ministry. It is healthy and needed and we must find ways to utilize it in a proactive and beneficial manner. If we don’t learn to say no now, we could actually become burnt out, bitter, or even turn our backs on the the church. Learning that saying no is healthy and appropriate will help us to sustain not only our time in ministry but be better ministers of the Gospel as a result. But the question remains: how do we do that well?

Don’t say no just to say no.

The first thing we need to understand about saying no is that you don’t say it just because you can. When you say no you should be saying it for a good and rational reason. Don’t say no simply to shut down a situation or person. Instead let there be a purpose and rationale to how and why you say it. Think about your priorities and what you will or need to say yes to. As you build these priorities it allows you to say no to certain things as you focus on what you need to say yes to. What you are doing is building a balanced and intentional focus in your life which allows you to not only care about others but also to care for yourself.

Be intentional and thoughtful when you say no.

It is easy when we say no to simply just state “no” to someone and be dismissive. I think we instead need to be thoughtful and caring as we say no to someone or something. Often those moments allow for us to be a shepherd to our people as we share the heart and intentionality behind our no. Perhaps a student asks you to go to their concert but you cannot due to a previous commitment. Just saying no is dismissive and communicates you don’t care to the student. But if you are able to explain that you can’t due to a prior commitment, you can then talk about perhaps going to another event or even seeing how else you can invest in the student. This gives the person you are saying no to an understanding that you do care and aren’t just casting them to the side. It is about caring for others even as you care for yourself.

Understand the legitimacy of why you are saying no.

Sometimes it is easy to feel bad or guilty when we say no. We feel we are letting people down or not doing our job or questioning who will help if we don’t. The first thing you need to understand is you are not the Savior. Your job isn’t to be all things to all people, but to be the person and minister God has called you to be. That doesn’t mean you dismiss everyone and everything, but instead you realize that since it doesn’t all rely upon you, you understand you can say no.

When you say no, do not feel bad for doing so. In fact, saying no to some things means you can say yes to others. Saying no to working on your day off allows you to say yes to your family and friends. Saying no to working unlimited extra hours is saying yes to longevity in ministry. Saying no to trying to counsel someone in an area you aren’t trained in is saying yes to getting them the help they need from a trained counselor. When you say no it is highlighting the priorities and focuses of your life, and those areas (i.e. family, rest, time with Jesus, etc.) are valid and necessary places for you to focus your time and energy. So be willing to say no when it is needed and understand that it is acceptable to do so.

Set and keep boundaries.

Often in ministry, leaders will continue to say yes which can lead to frustration, tension, or burnout. I think we do this with the best of intentions because we want to shepherd and care for our people, but if we are not balancing our lives, time, and energy, we will not be the leaders we need to be. Instead we need to set and keep healthy boundaries. It may be as simple as saying no to phone calls on your days off or no to texts during hours you aren’t at work.

When you set boundaries it is easy to focus on what you are saying no to, but you are also saying yes to the necessary priorities in your life. But you must also make sure that while setting these boundaries is a good thing, it is entirely different to keep them. We are willing to sacrifice boundaries that protect us and our families to care for our students, but if we don’t keep our boundaries we are hurting ourselves, those we love, and our students. Our lack of boundaries and honoring them teaches our students that they don’t need them and it can hinder them from becoming the disciples they need to be.

Be able to explain why you said no.

You may have people ask you why you said no to them or a circumstance. Instead of being dismissive, look to share the rationale and the why behind what you are saying. People want to know why you have said no or turned down an invitation because they want to know you see them and care about them. Be willing to enter those conversations even though they may not be easy. Telling a student you can’t watch them in their competition will be hard and pull at your heart strings because you love them. But when you can explain the why, it will allow for them to know you still love them and it isn’t personal. These moments help you to not only develop personally but also allow for you to disciple your people and help them grow as well.

How do you say “no” well, and how do you still care for people when you do?

How to Bring About Change Well

Over this past year there have been many changes in student ministry. Maybe coming out of 2020 you were rethinking the rhythms of your program. Perhaps this past year gave you new insight and you have decided to shift various programmatic features. Or maybe you have realized that there are areas that aren’t working and need to be changed or even removed. Regardless of what changes, change happens.

But when we change things, we must be intentional in how and why we are doing so. Change is never easy and can lead to tension or frustration for various reasons. Today I want to offer you some insight to consider before you begin to change things.

Before we get to the insight may I suggest one bit of advice? Cover whatever you are considering changing with purposeful prayer and intentional insight from people you trust. Doing this before you begin to effect change will help you seek God’s insight, vision, and direction for you and the ministry you lead. It will remove the pride or tension we may feel and help us to be the effective tools of Jesus that we are called to be. When we put that premise into action, then we can begin to work out these next aspects in bringing about change.

Overcommunicate.

This is one of the best things you can do when you are working toward change. Communication is key, but we always hear about someone who has missed the communication. Often that is because we communicate in our typical ways through our normal channels. But when we are changing things–plans, vision, or functionality of the program–we must make sure to go above and beyond to communicate what is happening. Communicate through your normal channels, but also look at other ways to communicate what is happening.

Recently we changed the vision for our student ministry program. We sent out our normal newsletter with the update in it, we posted to our social media channels, and we talked with our students about it. But we also decided to put together a video explaining what was changing and the rationale behind our decision. We then sent that to all the parents via email, posted about it again on social media, held meetings to explain what was happening, and continued to use the language in all aspects of our communication going forward. When you want people to know about a change, the more you talk about it, the more they will know it.

It isn’t just about sharing what is changing though. We must make sure to clearly and succinctly communicate the rational, the heart, the vision, and the why behind the change. People will always ask questions, and our communication allows for us to answer some of those questions before they are even asked. So think through how you clearly communicate why things are changing, what you are hoping the change evokes, and how you plan to sustain the change going forward.

Know the why.

I said in the prior point that people will always have questions, and the big question that most people will ask is “why.” Why are you doing this? Why is it important? Why are you changing things? Why are you getting rid of something we love? Why is this the new thing we are doing? Why can’t we just keep doing what we were doing?

“Why” asks really big questions when you think about it, and it shows that people want to understand and know what is happening. So when you are thinking through changing things, consider how you can answer that question. Just changing things to change things isn’t healthy or beneficial. In fact it evokes fear, anxiety, and tension because no one knows what is happening. But when you know why things are changing and are able to clearly and thoughtfully communicate that to your people, you will be able to address the “why questions” well.

Cast vision well.

The next step in evoking change is making sure that you cast the vision well. It is unhealthy to just change things for the sake of doing something different, but when you can explain the rationale and talk about where you are going, it helps your people to generate excitement and anticipation as they jump on board with you. When you know what you are doing and can clearly share that with your people, you will build their desire to be a part of something because they see your passion and excitement for what is changing. When people see your passion and the vision that you have it generates buy-in and it brings people along on the journey with you.

Be intentional and purposeful.

Whenever you are crafting a plan to change things, be intentional with what you are doing. Often, especially when we are starting at a new church or position, we want to change things because we believe we have a better idea or focus or purpose. That may be true, but we have to remember that there were reasons and rationale for how things have been done. We must understand that people have skin in the game when it comes to various aspects that we are looking to change. For others, the things or ideas we are changing means that we are trying to change them because they are so intertwined with how things have been.

So when you seek to change things, be cognizant of other people, their histories, their emotions, and be willing to have important conversations. The more intentional and purposeful you are, the more people will be excited to join you because they see your heart and you allowed for them to be heard and understood.

Stick with it.

There will be times when you want to give up, when you feel frustrated because people don’t seem to want to join the vision. You will feel discouraged because of all the questions and doubts. Students may challenge you because it is going against what they have been used to. But remember that God has called you to be the leader in this moment.

Remember that you sought God’s heart and have listened to Him and trusted mentors to shape and guide what you are changing. It wasn’t something that you approached nonchalantly, but instead intentionally thought through and planned out. Don’t give up or become discouraged, but remember that God is, has, and will continue to use you to evoke change and reach people for the kingdom.